Hayward is back with an update on some new visuals! Cruisin’ off his LP DIVINE INTERVENTION, released early in the year, he decides to revisit one of his hit singles! Hayward picks on REGULAR to pair with a music video and give the song even more life! The video is just a spacey as the beat itself, with old static television picture, as old video cassettes and popcorn lie around an old school box television and camcorder; adding a retro ambiance to the video, or nostalgia, for the 90’s kids. Hayward contemplates deeply in his lyrics about what it is to be REGULAR. Jumping on the beat with, “I been going through some shit, then again who isn’t. What would ya’ll do if you was put in my position, ain’t regular I was put here on a mission. Man you gotta make decisions.” Seemingly at odds with and ultimately accepting his divine purpose as opposed to a regular path; every artist or individual may bear this responsibility at one point or another in their creative journeys!
The League Champs are at it again with another music video for the fans. CantBuyDeem & ESSSE get together for a beat for LEAGUE CHAMPS VOL I, the two also got busy making a video, shot by Hayward, obviously. Performed live plenty of times in front of fans already, Cantbuydeem always introduces this song subtly, “if you know you know, what keep a whistle means…” which basically is to flex your 2nd amendment. Coming from Chicago, you would know that is an important piece of advice, and Cantbuydeem gives you all the reasons why in his verse; which all adds up to, good cautious living and self care attracts predators! “I’m smokin lemon haze and sippin lemonade and jamo. Slice of cucumber in my water I don’t fuck with Faygo. I won’t get boogie on you baby, I just cut the fake off...” Finishing off with “…you see me comin’ thru the exits, its about perspective. Treating the clown for disrespectin’, make that shit look sexy, if i got dead presidents in my wallet, slave masters in my pockets.” Essse finishes off the track in style, lyrically representing the hispanic community, his raw energy always keeping the track hype.
Some things can come into life and completely change things up for the better like DIVINE INTERVENTION. It can be anyting, even your own mindset, as what it seems for Hayward! Turning himself into a talented and respected videographer, producer, business owner and hip hop artist through straight ambition and hunger! His latest EP entitled DIVINE INTERVENTION embodies this in its production and content. Produced, mixed and mastered at his studio headquarters at Beat Box Entertainment by himself and MrIgnit, in full control of his creations like his own divine intervening presence.
Packed with 6 tracks, this EP puts you in a trance with its lo-fi hip hop beats and lyrical flow, and the title track does its job setting the tone for DIVINE INTERVENTION. Followed up with ALL AROUND THE WORLD, where Hayward realizes his blessings by the first line! “Where you been at? All around the world, all around the world“, creating a simple but catchy chant, as you shout and embrace your passion giving you the freedom to travel. Probably due to the attitude in the next track NO FAVORS, “Fuck around me you aint givin’ me paper, ill see you later. It’s a no brainer, got your hand out, dont do favors;” when you realize your worth you will not sell yourself short! The 4th Track TOO ON was released late last year as a hit single with a music video. The favorite of DIVINE INTERVENTION was definitely the final track STRUGGLE, most eloquent with the flow as well as confident, and the beat has a Chicago summer at the lake type of vibe, while maintaining a chill energy. A must have EP for the playlist!
A director of his own life, Ivan L can really easily relate to a movie producer and director like Oliver Stone. Living deep south in the sunny state of Florida in Pompano Beach, writing songs at a constant and consistent pace, throwing live music events, creating and working with a band of talented hip hop artists in Bro Life, traveling from state to state and shooting music videos. Cinematic is one way to describe Ivan L and his efforts, like a star he even is known by multiple names like IV and Vito. Touching down recently in Chicago, IV connected with us here at Ever Evolved Studio to work on a music video.
Using the track OLIVER STONE from his project PLAYERS OF THE YEAR, a collab EP with Brizzle Worrell, the two visually create a presence and a vibe that echos their city and states’s laidback attitude. Posting up at The Dog + Pony Show TV Studio, with the help of Hayward AKA Beyond Ryan of BBE, Ivan and Brizzle create a movie scene with their style and energy, and they are the center of attention. Nothing too different from their day to day activities; you just get to see it. Only 2 months into the new year and Ivan L released the OLIVER STONE music video, 2 albums and a single, with another project already in the works. Check out IV’s most recent album STAND ALONE COMPLEX in the links below and save OLIVER STONE for those cinematic nights that make you feel like movie star.
From planting the seed and nurturing the growth of your roots, branching out in many strengths, to eventually sprouting and taking off. In many ways HAYWARD can metaphorically connect with this process. From production, to rap vocals and videography & directing, he nurtured his growth and knowledge, and as a result creates unmatched master pieces, from his video styles to his music. Recently releasing an earful with a music video and a 3 track project BAMBOO, PT 1 following up BLUES IN RHYTHM. Teaming with long time associate Gino Rose to create video and audio dopeness.
Gino Rose and HAYWARD worked together on music for a long period of time, going back years. HAYWARD mentions on social media they have been sitting on these tunes for a while now, not rushing the result of the projects. In the end, the sound is of quality and visuals is TOO ON, as they would say in a latest music video release. Although separate from BAMBOO PT. 1, you can hear the similarities between projects through its energy, and how the two artists compliment each other lyrically. Filmed at Beat Box Entertainment Studio, where HAYWARD works with Gino and a whole group of talented creatives, the video is a good metaphor to how far he has come, and foreshadowing of the concept behind BAMBOO PT 1, released just a few days later on December 1st.
Produced by HAYWARD as well, BAMBOO PT. 1 is a short and sweet Hip Hop project with a hint of R&B energy in there. The first track instantly hits you with crisp bass beat work and smooth piano chords, while the chorus locks you into a vibe with its first tracks, first words, “Girl you are my, my ultimate high.” TIME brings it back to hip hop with some lo-fi energy and another catchy rhythm with, “I aint got time, to be f**kin with you. always hit me up like you got nothin to do” implying he has hit a level where you need to occupy time with something significant. Though it might sound cocky, Gino reinforces in the second verse, finishing out the track with a strong flow as he does with the final song. Ending the 3 track project in confidence with THINK, askin “Whatchu think ’bout that?” and we are thinking, we want to hear more of HAYWARD & Gino Rose collabs! Stay tuned for a music video release already cooking for BAMBOO, PT 1.
A music video can really make a song, and Wilhelm Duke, teaming up with RhymSter, create what seems like a movie. Now, this hip hop single can stand out on its own with ease, but with the help of Hayward at Beat Box Entertainment, these artists have a cinematic release on their hands. Sounding off with a sinister repeating sound, the beat comes in with some heavy bass, giving off an acid rap vibe with a hint of boss energy. The video itself is a satirical play on RhymSter’s introductory lines, “Never Disrespect, not Between Two Ferns…” referencing the show Between Two Ferns with Zach Galifianakis as a begrudging host and interviewer.
BOSS SHIT has one message, “Roll with the punch… Roll up the blunt… Roll up them cuffs, like a Boss,” repeating in the chorus; give it a listen and it will repeat in your head. Emulating that boss attitude, Wilhelm duke gets suited up in a blue blazer, psyching himself up with confidence, causing trouble and confusion to those in his path, laughing it up with no consequence. RhymSter, who cameo’s as a producer, videographer, blind composer and a clumsy student, takes the position of the artist in interview. The two eventually box in out, back to back spitting verses, taking turns throwing shots. The entertainment value does not stop there, as the video, following the music, features some behind the scenes footage (similarly to RhymSters Music Video with Essse), and an interview snippet as well. All put together, between the cinematic video, the beat and the verses, to creating a whole skit, this is some BOSS SHIT.
The potential of human beings is only limited by their minds, and one in particular, Ryan Hayward Macmillan, is taking his to its limits! The Midwest artist from Michigan came to Chicago at the age of 20 to pursue his passions, which turns out to be a long list. The multi-talented artist takes it upon himself to perfect videography, directing, production, engineering, recording and even acting! Now that is a lot of potential.
Recently, Hayward finished a music project, produced by himself, with the help of Ignit Ronriguez on the single, DO ME LIKE THAT. Dubbed BLUES IN RHYTHM, the playlist runs through relaxed, Lo-fi production, with R&B influence; similar to the WEEKND. With lyrics expressing melancholic states of minds, many of the songs regard a relationship with someone significant. All ready for the release of a music video for TRYNNA DO, keep on the lookout for more projects by this Beat Box Entertainment mogul.